Just recently launched a website selling gemstones, looking for ideas for who my target market should be.
Its basically a marketplace with about 30,000 gemstones from around the world, all natural some with certification GIA, AGL, Lotus etc.
Some without certification, ofcourse the stones without certification are cheaper than the ones with.
Asking for target market so the marketing can be spent in the right place.
Any ideas would be highly appreciated.